“Your brand is a story unfolding across all customer touch points.”
A well-known quote by Jonah Sachs is a clear reflection of how a brand works across different circles of customers. And furthermore, how branding fits into different touch points of a customer through various advertising channels. Abiding by the belief, what can be a better and stronger mode of unfolding your brand story than metro branding?
With a heavy influx of passengers travelling through metro trains, metro branding becomes a popular mode of outdoor advertising. This way your brand story gets an easy exposure to all sorts of audiences, including professionals, home makers, students, and the general public. This, in turn, helps improve brand awareness and image across your designated audiences.